Welcome to Highland County, Virginia

Video by Dodging Bullets Media

Highland County – What a Sweet Spot! Many people know about Highland because of our famous maple syrup. On the second and third weekends of March, we celebrate our local maple industry with our annual Maple Festival, which has been designated “the official Maple Festival of the Commonwealth”. But we are more than just maple syrup. We have many sweet things for visitors to enjoy throughout the entire year.

Among the first comments of visitors to our area is: “What a sweet spot!” Whether your sweet spot is enjoying the scenic beauty of a rural countryside, driving mountain roads, taking in a star-filled night sky, or simply sitting on the porch enjoying the rural charm of a bed and breakfast; we want to help you find your favorite Highland County “sweet spot”. If you like festivals, arts and crafts, old time country music, square dances, country fairs, farmers’ markets, or the simple serenity of nature; we suggest you come home to Highland County.


Crush Friday in Highland County!

Highland County is excited to partner with the Virginia Tourism Corporation for their 2018 Crush Friday campaign! Follow us on social media and check with us here on our website for updated information on how to Crush Friday in the sweetest place in Virginia – Highland County!



Highland County is home to some of the most unique events in the state and country. Each year, tens of thousands of visitors are drawn to this unspoiled, rural region of Virginia to celebrate the “opening” of the trees and observe the process of maple syrup-making, to enjoy musical events, to participate in athletic events, or to simply relax. 

March 10-11,
17-18, 2018

June 22 – 24,
July 14,
August 4,
Aug.25 – Sept. 1

October 5 – 7

October 12 – 14,
December 1,