"As
a new business to the area, we worried about
how best to market our services so that we could
reach people in several different counties.
Thanks to our listing on the Highland County
Chamber of Commerce website, we have added many
new customers." Malinda Meck, owner, The
Outhouse, LLC
The Internet is a powerful marketing tool for
small, rural communities such as ours. It crosses
county, regional and state lines. It serves
as a "yellow pages" unencumbered by
the size and shape of local geography. A listing
on the internet can benefit small businesses
with all the advantages of an unlimited number
of classified advertisements. A listing on frequently
visited websites-such as that of the Highland
County Chamber of Commerce at www.highlandcounty.org-opens
up marketing opportunities that few of us can
imagine and even less can afford.
Quite honestly,
when the Chamber of Commerce committed to maintaining
a Business Directory on its website in 2001,
there were no resources to accurately gauge
the potential increase to our customer base.
The Chamber website enjoys hundreds of visitors
each day, with well over a million "hits"
per year. We can and do track
the number of visitors to every webpage and
every listing. We invite you to take advantage
of something we think we do rather well
the marketing of Highland County, its neighbors
and the many small businesses that make up the
backbone of our local economies.
The Chamber of
Commerce also sponsors the Highland Maple Festival,
the Hands and Harvest Fall Festival, Wintertide
Weekend, and the Highland Hills 5K Run, and
co-sponsors the Highland County Fair and McDowell
Heritage Days. These events bring tourist dollars
into our region. Help us to better support you
and your business. Join the Highland County
Chamber of Commerce today!
Yours sincerely,
Carolyn H. Pohowsky,
Executive Director